Lemon law and other fraud cases are complicated, and many times consumers don't know about their legal options until their bank accounts, credit scores, identities and very lives are already affected. Mr. Silver's website forges rapport with prospective clients through a series of features that quickly communicate expertise while highlighting how he can be of service.
These features include:
• Next-step graphics briefly listing key case types (lemon law claims, ID theft, unfair debt collection practices, credit reporting fraud)
• Downloadable consumer guides
• Video library in which Mr. Silver answers common client questions
The new design is engaging and educational, pairing details of Mr. Silver's background with eye-catching reviews of the representation he has provided to clients. And, once visitors are ready to take the next step and reach the firm to discuss their case, the design makes it easy for consumers to make contact. CTAs (calls-to-action) employing the phone number, online chat and mini-contact form appear prominently throughout the site.