By Maarit Kaaihue, Creative Director
Dr. Scott Greenhalgh is not only a longtime client, but also our neighbor in the Denver area. We were very pleased to help him launch a redesigned website for his dental practice over the summer, and now we are doubly pleased to announce that his new website is an award-winner!
For the custom design we created for Dr. Greenhalgh, Page 1 Solutions has won Silver at this year's W3 Awards in the Health section of the General Website category. The W3 Awards recognize excellence and creativity in website design, features and digital marketing.
Page 1 has earned a host of awards for the website designs we create for clients, and this isn't the first time that our partnership with Dr. Greenhalgh has resulted in a win! We previously won multiple MarCom Awards for the design and content on Dr. Greenhalgh's website.
One of the major factors that sets the W3 Awards apart from other design and marketing contests is the level playing field. Corporate chains and Fortune 500 companies compete at the same level as small businesses, making it possible for the work to receive full attention and earn recognition based on merit.
With his new website design, Dr. Greenhalgh made interactivity and authenticity a priority. Photos of real patients appear in the banners, next-step graphics and other areas of the site. They also highlight a fun grid design for the Smile Gallery that organizes results by patient, rather than procedure. Users can click the photo to see how Dr. Greenhalgh helped that patient with his or her smile.
The redesigned website also features a unique section that encourages social interaction. This year Dr. Greenhalgh launched #HateAboutTheDentist, a custom hashtag that gathers common complaints about office visits and dental care and gives Dr. Greenhalgh an opportunity to dispel myths and talk straight about why dentists recommend certain treatments and what patients can do to avoid problems.
Are you a dentist seeking award-winning website design? Find out how Page 1 Solutions can help your digital marketing by calling 800-368-9910 today. Your initial discussion with our team is free!