How Can I Control What People Write in Reviews About My Practice?

I Know Reviews Are Important, But How Do I Control What People Write About My Practice?

By now, you know that online reviews are important for your business. According to, 77% of people read online reviews before purchasing. Your online reputation has the ability to make or break your conversions. If potential clients or patients read negative reviews about your practice online, are they really likely to pick up the phone and make an appointment? Not likely, especially when there are plenty of other options with good reviews.

Google Review Policies: What's Not Allowed

It’s no secret how important reviews can be for your business, especially when it comes to Google Reviews. It’s a major element of any successful marketing campaign that you simply can’t ignore. According to Search Engine Land, 88% of customers trust online reviews just as much as a personal recommendation, and 74% of consumers say that positive reviews make them trust a business more than one without them. 

Timing Is Everything: When to Ask for a Review

It may not surprise you to hear that when someone is looking to contact your practice, they are more than likely looking at your reviews. The reason is because these reviews hold a glimpse of the truth of how you handle your customer interactions.

The question is not only how you can gain more positive reviews, but when is the best time to ask for them and how. You want positive reviews, and the more of them the better. But there is a certain art to obtaining them: It requires you to be tactful, genuine and consistent in your efforts. Below you will find a few proven strategies to generate new positive reviews through good timing.

What A 5-Year-Old Can Teach You About Review Marketing

There is no question that your practice needs to get more positive reviews, but getting more happy customers to post reviews takes time and resources. In addition, when your practice generates positive reviews, what can you do to get more mileage out of them?

Tips To Get More Positive Reviews

The following are some quick tips to help you start generating more positive reviews:

4 Ways Our Reviews and Ratings Platform Helps Our Clients

Last month we shared a blog post about the importance of online reviews and ratings. I’m not going to rehash that post, but I believe this statistic sums it up pretty well: 77% of online shoppers use reviews to make their final purchase decision. That should be convincing enough to invest in the growth and management of your online reputation, whether you are a small family-owned business or a large corporation.

Luckily, there are many tools to accomplish this. Page 1 Solutions offers one of the best platforms for business owners to manage their online reputations. The platform also reduces the amount of clicks or steps that customers need to take in order to leave a review for the business.

5 Things You Need to Know About Reviews and Ratings

laughing women looking at smartphoneThe people (and search engines) have spoken: Online reviews are the make-or-break element to your digital marketing success.

Wait, you may be saying. Make or break?

The answer is yes. Word-of-mouth advertising and social proof have always been the strongest testaments to a business, product or service. It’s no different now in the digital age; in fact, as information becomes much easier to collect, share and discover, word-of-mouth advertising is more potent than ever.

Here are a few things you should know to set your legal, medical or dental practice up for success.

Get More Positive Reviews - Quick and Easy

You probably recognize that reviews are now an essential part of a successful business.  If you don’t, you will:

  1. Fall further behind in your Google rankings
  2. Lose potential clients to competitors with more and better reviews

Yet, the majority of practices still have very few or negative online reviews. They say, “I can’t get more positive reviews because my clients don’t want their friends to know.”

Well let’s be honest.  You can easily find competitors with a lot more reviews.  So stop making excuses and start getting more!

What you need is a Review Marketing Service that:

#Page1Chat - The Importance of Reputation Management

During our last #Page1Chat, we discussed the importance of reputation management and how reviews can make or break your business. It was very informative! We learned that 84% of people trust online reviews as much as a personal recommendation. Additionally, everyone listed their favorite review platforms and explained the importance of each. Main takeaway? Businesses should read and respond to all of your reviews (especially the negative ones). To read an overview of this week's #Page1Chat, check out the chat highlights below. Join us for our next #Page1Chat tomorrow at 2pm MST. We will be discussing Google+ and whether or not we think it's still a relevant and useful social media platform!

10 Reasons Happy Clients Don’t Post a Review; And Tips To Get More

We all recognize the importance of positive reviews.  But from a sales and marketing perspective, more credible reviews on key review websites can be your most important online platforms you use to build credibility, trust and create differentiation from competitors.

So, it is not surprising to hear practice owners ask me why more of their happy clients/patients don’t leave positive reviews on Google+ or Yelp?  And, what can they do to get more of them to post reviews.

Video Reviews vs. Written Reviews: Which Is Stronger?

By Jake Johnson, Internet Marketing Consultant

Mark Twain once wrote:

“Most writers regard the truth as their most valuable possession, and therefore are most economical in its use.”

This is still true today, especially when it involves a client testimonial. However, since the invention of the first video camera in the late 1800s, the landscape of testimonials has changed. This raises the question: What performs better, a written testimonial or a video testimonial?


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