Plastic Surgery Website Call Tracking

Tracking Website Leads

Measuring the success of your website marketing efforts is extremely important, and you have to measure it on several levels. One of the most over-looked metrics in Web marketing is good old-fashioned phone calls. If your plastic surgery website is designed properly and well-positioned on the search engines, your office will receive many more phone calls as a result of your Web marketing. People are now using the Internet to look up phone numbers, rather than using the Yellow Pages. It’s important to track these phone calls to measure the effectiveness of your campaigns.

At Page 1 Solutions, when you engage us for search engine optimization, we secure 800 numbers for our clients to track both the number of phone calls, as well as the length of the call. In this way, we’re able to spot trends in our Web marketing to see what’s working and what isn’t.

How It Works

• We set up an 800 number that will be used exclusively for your office. The new tracking number should only be used on your website so that we can accurately measure the number of calls that your website generates.
• Calls simply ring through the 800 number and are directed to your current phone number. This is not an additional line that will need to be set up in your office.
• At the end of each month, we will generate a report that shows how many calls your website generated and how long they lasted.

To make call tracking part of your Web marketing campaign, contact us today.