Dental Website Call Tracking
Tracking Website Leads
Measuring the success of your practice's dental SEO and website marketing efforts is extremely important, and you must measure its success on several levels. Phone call tracking is one of the most over-looked metrics in Web marketing. If your cosmetic dentistry website is properly designed and being positioned well on the search engines, then your office will receive more phone calls as a result of your Internet marketing efforts. Today’s consumers are now using the Internet to look up phone numbers, instead of using outdated phone books. It is crucial to track dental website phone calls in order to accurately measure the effectiveness of your campaigns.
When you engage Page 1 Solutions for SEO for dentists or dental website design, we will secure a unique 800 number or local number for your website so you can track both the number of phone calls your practice receives, as well as the length of each call. Using this method allows us to spot trends in our Web marketing to see what’s working, or adversely, what's not working.
How Call Tracking Works
- Page 1 Solutions will set up an 800 number or local number for your dental practice which will be used exclusively on your website.
- Potential patients who get your phone number off the website will call that 800 number and their call will be re-directed to your current phone number. This is not an additional line that will need to be set up in your office.
- In order for us to accurately measure the number of calls that you receive from your dental website, this new tracking number should only be used on your website.
- At the end of each month, we will produce a report for you that shows how many calls your website generated and how long they lasted.
To make call tracking part of your Web marketing campaign, contact us today.