Clint's Web Marketing Blog

 

Monday, June 22, 2009

The Majority of Online Consumers Regularly Use Social Media

Statistics show that at any given time, 85% of US consumers online will be reading, viewing or contributing to social content. Whether they’re blogging or tweeting, consumers are relying heavily on social networking sites to share their experiences with the world. Recognizing the value of word-of-mouth marketing can help your practice generate more leads and possibly even save some money.

Encouraging your clients to share their experience with their online networks will certainly help drive traffic to your practice. Consider creating a Facebook page of your own, where clients can publicly express how happy they are. Try using Twitter to announce events or promotions.

Your marketing strategy needs to include social media, if for no other reason than your prospects are using these sites as their primary source for finding a good or service. They're usually free, relatively easy to use, and take little time.

posted by SaraS at 12:55 PM

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