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Monday, January 11, 2010

Facebook Guerrilla Campaign Gets Intimate

Facebook users revealed their intimate side Thursday after a guerrilla marketing campaign asked female users to share their bra color in an effort to support breast cancer awareness. Where the campaign started or how it supports breast cancer is unknown. One thing we do know is that it's a preview of how businesses can take Facebook and other social networking sites to the next level.

Soon, it wasn't just women updating their status; Women and men Worldwide were updating their Facebook status with: "Red" "Neon" and "Black Lace." Groups emerged who supported the cause as well as groups that said, "I really don't care what color your bra is!" No matter what category you fall in, there's one thing that cannot be disputed, this will be just the beginning for similar online marketing campaigns.

Contact Page 1 Solutions today for questions on how you can take social networking to the next level.

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posted by Ashley Martin at 10:08 AM

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